Saturday, February 4, 2023
MJ News Daily
  • Home
  • Popular Weed Strains
  • Best Feminized Seeds
No Result
View All Result
  • Home
  • Popular Weed Strains
  • Best Feminized Seeds
No Result
View All Result
MJ News Daily
No Result
View All Result
Home Cannabis News

FaZe Rain Launches New Cannabis Brand with The Parent Company

MJ News Daily by MJ News Daily
September 12, 2022
in Cannabis News
0
FaZe Rain Launches New Cannabis Brand with The Parent Company
1
SHARES
13
VIEWS

California-based cannabis firm The Parent Company announced on Monday the launch of RCVRY, a new brand co-founded by professional esports player Nordan Shat, aka FaZe Rain. Created in partnership with The Parent Company’s Caliva premium cannabis brand, RCVRY will open early access to the brand on Monday, September 12th at 1:00 PM. The first 33 entrants will receive guaranteed access to RCVRY’s launch products, limited-edition brand swag and VIP privileges at RCVRY’s upcoming launch event in West Hollywood. 

RCVRY is a cannabis brand created to support a lifestyle focused on wellness and creativity. FaZe Rain was inspired to begin the RCVRY project following his difficult recovery process from severe nerve damage, when cannabis became an important piece of his well-being. The launch will include limited drop eighths of the “Rainz Runtz” strain, which was hand-selected by the RCVRY team in collaboration with The Parent Company (TPCO). The strain gives off a faint berry-like smell and is part of the same lineage as the Zkittles and Gelato phenotypes, the brand reports. Rainz Runtz will be available in limited quantities exclusively at Calma dispensary in West Hollywood and will not be available for delivery.

“When I started my journey with cannabis back in 2015, I had very little knowledge on the different strains and experiences available to consumers. As I learned more about the space, I saw a need to further the potential of the industry by helping to advance the mainstream acceptance of cannabis,” Shat said in a statement from The Parent Company. “RCVRY was created to further that goal and change opinions on cannabis while providing a consistent source of top-tier flower to all RCVRY community members. We are focused on delivering the cleanest cannabis possible to our consumers.”

RelatedPosts

28 grams of game: Shiest Bubz is legend

Australia to allow magic mushrooms and MDMA for limited medical use

Esports Star and Brand Founder

Shat is the co-founder of the popular esports and entertainment organization, FaZe Clan, which he founded with Quinn “The Wizard”, Yonatan Hagos and Erick Kahn. The Parent Company CEO Troy Datcher said that FaZe Clan, a lifestyle and media platform rooted in gaming that has garnered more than 500 million followers across social media platforms, will help extend the reach of the new brand. FaZe Clan’s roster of content creators, esports professionals, and world-class gamers includes Kyler Murray, LeBron James Jr., Offset, Snoop Dogg and more.

“We are thrilled to partner with Nordan Shat, aka FaZe Rain, and the RCVRY team, who share our passion for the plant,” said Datcher. “The FaZe Clan brings an immense audience, and our collaboration represents a prime opportunity to unlock the synergy between gaming and cannabis communities. My priority continues to be optimizing our portfolio of high-quality, authentic brands, and our partnership with RCVRY is another strong addition to our roster.”

Cannabis retailer Calma West Hollywood will host a meet-and-greet appearance on Saturday, September 17th from 1:00-4:00 PM with Shat and friends to celebrate the launch. At the event, Shat will interact with customers while offering limited-edition merch giveaways and the opportunity to experience an onsite photo booth.

The new RCVRY product features a QR code that will provide customers access to a survey contest featuring questions about the esports star. The winner will receive the chance to hang out with Nordan and friends at a private L.A. location after the event. The event is open to consumers 21+ (or 18+ with a medical recommendation). All profits made from the launch will be donated to “peer-to-peer” recipients in need of financial assistance, with the objective to promote natural and healthy living.

New Brand for The Parent Company

Datcher wrote in an email to High Times that the new collaboration is in line with The Parent Company’s strategy to create authentic brands, adding that RCVRY is “a strong addition to our brand portfolio.”

“During my first meeting with Nordan, I was incredibly moved by his story but also inspired by his commitment to the plant and understanding of the benefits of cannabis,” he said.

Although he is keen on those benefits, Shat doesn’t necessarily see his cannabis use as medical, saying in a virtual interview that “I enjoy cannabis recreationally because the plant helps me feel more like myself.” Consistent with the RCVRY brand’s initial product offering, Shat says that smoking is his favorite way to consume cannabis.

“When it comes to cannabis, I prefer smoking flower,” he said. “That is why we worked with TPCO to find the best flower for RCVRY that my team would love and we hope the people love it too.”

Although he kept mum on any additional celebrity collaborations that might be in the works, Datcher teased some new initiatives to strengthen The Parent Company’s portfolio of brands.

“We’re about to embark on a very exciting period for The Parent Company and its portfolio of brands, including updates to our current product lines and expanding our partner brand offerings,” he said. “Our commitment to our consumers remains strong, and we will continue to collaborate with partners who have true connections to the cannabis community to bring safe, high-quality, and authentic products to market through our owned retail channels as well as third-party retail partners.”

[Original Source]

Previous Post

This Is Why People Continue To Smoke More Weed Than Cigarettes

Next Post

Biden Unlikely To Act On Marijuana Before Midterms

MJ News Daily

MJ News Daily

Next Post
Biden Unlikely To Act On Marijuana Before Midterms

Biden Unlikely To Act On Marijuana Before Midterms

  • Trending
  • Comments
  • Latest
Study: Medical Cannabis May Result In Less Opioid Dependence For Advanced Cancer Patients

Study: Medical Cannabis May Result In Less Opioid Dependence For Advanced Cancer Patients

August 8, 2022
The Top 6 Ways to Identify Fake Cartridges

The Top 6 Ways to Identify Fake Cartridges

August 25, 2022
Is Delta-8 THC Actually Synthetic Or Natural? (And Why It Matters!)

Is Delta-8 THC Actually Synthetic Or Natural? (And Why It Matters!)

August 26, 2022
What a first-timer should know before visiting an L.A. dispensary.

What a first-timer should know before visiting an L.A. dispensary.

October 14, 2022

The secret of Runts, fake banana terpenes, and approved solvents

0

Toke or Broke? Keeping a Job With a Medical Card

0

Got the Munchies? 5 Recipes You Can Make Right Now

0

How To Say Popular Weed Words And Phrases In Sign Language Part 2

0
28 grams of game: Shiest Bubz is legend

28 grams of game: Shiest Bubz is legend

February 3, 2023
Australia to allow magic mushrooms and MDMA for limited medical use

Australia to allow magic mushrooms and MDMA for limited medical use

February 3, 2023
Surprise, Missouri! State opens adult-use marijuana sales three days early

Surprise, Missouri! State opens adult-use marijuana sales three days early

February 3, 2023
Yale Announces New Cannabis Research Center

Yale Announces New Cannabis Research Center

February 3, 2023

Recent News

28 grams of game: Shiest Bubz is legend

28 grams of game: Shiest Bubz is legend

February 3, 2023
Australia to allow magic mushrooms and MDMA for limited medical use

Australia to allow magic mushrooms and MDMA for limited medical use

February 3, 2023
Surprise, Missouri! State opens adult-use marijuana sales three days early

Surprise, Missouri! State opens adult-use marijuana sales three days early

February 3, 2023
Yale Announces New Cannabis Research Center

Yale Announces New Cannabis Research Center

February 3, 2023

Other MJ Related Sites:

High Yields

420 Daily Newz

Recent News

28 grams of game: Shiest Bubz is legend

28 grams of game: Shiest Bubz is legend

February 3, 2023
Australia to allow magic mushrooms and MDMA for limited medical use

Australia to allow magic mushrooms and MDMA for limited medical use

February 3, 2023
No Result
View All Result
  • Home
  • Popular Weed Strains
  • Best Feminized Seeds

© 2021 MJ News Daily